KELLI HORSEMANSHIP
HOST YOUR OWN TRAIL CHALLENGE
The Complete Planning System
Confidently plan and run a structured, professional event,
at your own pace, on your own timeline.
The idea sounds great.
Then the questions start stacking up.
You've had the thought: "We should host a trail challenge this year."
Maybe it's a barn event, a 4-H fundraiser, something to give your lesson students a goal to work toward, or just a great reason to gather your horse friends for a weekend.
And then reality sets in.
Where do you even begin?
How many obstacles do you need?
How do you structure scoring so it is fair?
What forms are required?
How do you price it without losing money?
How do you find judges?
What about volunteers? What should they do?
What about liability?
What if I forget something important?
What if it turns into chaos?
Hosting a trail challenge isn’t overwhelming because you lack creativity or ideas.
It’s hard because there are a lot of moving parts and pieces.
That’s where a clear planning system changes everything.
YOUR INSTRUCTOR
Meet Kelli Paulson
I've been hosting, promoting, and structuring trail challenges for over 20 years — everything from small local events to State Fair and Horse Fair levels, on trails, in pastures, and in arenas.
I teach horsemanship clinics across the region and lead online programs and virtual trail challenges with riders from all over. I've structured hundreds of obstacles, events, and learning environments — both live and online.
What makes my events different isn't just creativity. It's structure. I design events with flow, safety, judging clarity, volunteer coordination, and budget awareness in mind. And in this training, I'm giving you the complete planning system I use.
The difference between a chaotic barn day
and a professional, well-run trail challenge isn't creativity.
It's structure.
WHAT'S INCLUDED
The Complete Planning System
Work through the training sections at your own pace. The class recording has been organized into focused segments so you can move through each piece of the blueprint and pause to apply it directly to your own event.
A Complete Event Blueprint
Clear steps from idea to event day in the right order.
Course Design & Flow Framework
How to structure obstacles for safety, progression, and smooth movement.
Judging & Scoring Structure Overview
A clear, practical framework so results feel fair and organized.
Budget & Fundraiser Planning Tools
Simple worksheets to price correctly and avoid unnecessary losses.
Marketing & Registration Plan
How to promote your event, collect entries, and manage paperwork without tech overwhelm.
Done-For-You Templates & Checklists
Entry forms, score sheets, volunteer roles, planning timelines — so nothing gets forgotten.
HOW IT WORKS
Simple. Watch. Plan. Build.
This isn't a passive information dump. Each section of the training walks you through one core piece of the planning system, then gives you the tools to apply it to your own event.
1. Get instant access.
Purchase once and access the training immediately inside your course area. No waiting, no sceduled sessions.
2. Work through the sections at your own pace.
The recording is organized into focused segments. Watch a section, pause, apply it to your event, then continue.
3. Use your planning workbook and templates
A printable workbook and done-for-you templates accompany the training so you build your plans as you go.
4. Submit your plan for audio feedback
When your event plan PDF is complete, email it for a personalized audio review so you can move forward eith confidence.
This Is For You If...
You're a barn owner or manager who wants to run organized, professional events
You're a 4-H leader or youth coordinator planning a structured challenge or fundraiser
You lead a non-profit or group wanting to host an outreach event
You're a riding instructor who wants a meaningful goal event for your students
You love bringing horse people together, but want it to run smoothly
You don't need a massive facility or a huge budget.
You don’t need a massive facility.
You don’t need a huge budget.
You don’t need advanced tech skills.
You need a clear system and a willingness to execute it.
This Is Not For You If…
You’re looking for a casual “throw something together” kind of day
You don’t want to have plan or structure
You’re unwilling to use checklists and follow a system
You expect someone else to do the work for you
This class is designed for leaders
who are ready to turn an idea into a real, well-run event.
READY TO BUILD YOUR EVENT?
HOST YOUR OWN TRAIL CHALLENGE
The Complete Planning System
The Complete Planning System
Everything you need to confidently plan and run a professional trail challenge.
$147
One-time payment. Instant access.
-> Full training. Organized into focused, self-paced sections
-> Complete printable planning workbook
-> Done-for-you templates: entry forms, score sheets, volunteer roles, timelines
-> Use the training again for every event you plan
-> One personalized audio feedback review. Submit your completes event plan PDF by email and receive recorder audion feedback.
Need more support? Additional consultations can be purchased and scheduled. You'll find the link inside your course area, or reach out by email to get started.
WHY THIS MATTERS
Good events don’t just happen.
They’re designed.
When structure is in place, everything flows.
A clear plan before you start
Defined roles so volunteers know exactly what to do
A judging structure that feels fair and organized
A realistic budget so you're not guessing
A timeline that keeps the day moving efficiently
When structure is in place, riders feel confident. Volunteers feel useful. Judges feel prepared. And you feel calm instead of scrambling.
One well-run event can strengthen your barn community, raise funds in a meaningful way, give riders a goal to work toward, build leadership inside your program, and elevate your reputation.
Class is ready and waiting for you!
Watch it now.
For Anyone wanting to host their own Trail Challenge - THIS workshop – is a must take
class!! I have followed Kelli for a couple years after buying her book How to Build Trail
Obstacles for Horses. Very informative, and lists step by step, and materials to buy to
build your own stuff, each obstacle has several types. Great book! BUT – when I saw
her Online class Host your own Trail Challenge, I jumped on it!!! WOW – this
workshop is setup from the ground up on what to do to host a show – step by step. The
Planning and Execution Workbook is AWESOME! It is 6 units FILLED with necessary
lists that she brings to light, things to be successful. Mine is filled with so many notes.
Kelli has a great way of explaining things and shares her experiences from the many
challenges she has hosted. It’s amazing how much is involved and I can’t imagine
attempting to host a challenge without the things that I have learned, from the vision,
budget and financial planning, sponsors, design flow, etc. What I especially like about
the workbook, is, it has inspired me to put thought and ideas into action in what I want to
accomplish and not half step thru anything. Thank you Kelli for being an awesome
instructor/mentor!!!!!!
Richelle Grdina
If you’ve ever thought…
“We should host something here.”
“This would be great for our riders.”
“We could raise money and build community.”
…but weren’t sure how to structure it without chaos.
This workshop gives you the complete planning system.
Inside, you’ll receive the Trail Challenge Planning Blueprint™, the same framework I use to design events that run smoothly, stay safe, and feel professional without being overwhelming.
This isn’t about throwing together obstacles.
It’s about building an event that runs smoothly, supports your riders, and reflects well on your program.
One well-run event can:
Strengthen your barn community
Raise funds in a meaningful way
Give riders a goal to work toward
Build leadership inside your program
Elevate your reputation
You don’t need a massive facility.
You don’t need a huge budget.
You need structure.
And that’s what this gives you.
Frequently Asked Questions
Stop thinking about hosting an event.
Start building one.
The Trail Challenge Planning Blueprint gives you everything you need to move from idea to a smooth, professional event — on your own timeline.
One-time payment. Instant access. Audio Feedback included.